Senior Marketing ManagerID:71390

80,000 THB ~ 80,000 THBBangna1 day ago

Overview

  • Salary

    80,000 THB ~ 80,000 THB

  • Industry

    Manufacturing(Cosmetics/Healthcare)

  • Job Description

    Strategic Planning and Operations
    - Develop and implement marketing strategies that align with the organization's goals.
    - Analyze market trends and insights to refine strategies and enhance competitive advantage.
    - Prepare annual marketing plans, campaigns, and budgets.

    Team Management
    - Manage, organize, and develop the marketing team to ensure high performance.
    - Create a work environment that fosters collaboration and focuses on results.
    - Evaluate team performance and provide constructive feedback.

    Marketing Campaign Management
    - Plan and execute multi-channel marketing campaigns.
    - Analyze campaign performance (ROI and KPIs) and make adjustments as necessary.
    - Collaborate with the creative team to create engaging content and media.

    Market Research and Data Analysis
    - Conduct research on customer needs, preferences, and behaviors.
    - Analyze competitors and trends to identify channels and opportunities for development.
    - Utilize data analysis tools to generate actionable insights.

    Brand Management
    - Ensure brand consistency across all channels.
    - Strengthen the market positioning and brand image among the target audience.
    - Coordinate with sales, product, and other teams to align marketing with company objectives.
    - Maintain relationships with external agencies and partners.

Qualifications

  • Requirement

    【Must】
    - Bachelor's degree in Marketing, Business Administration, or related fields (MBA will be considered a plus).
    - At least 7 years of experience in marketing, with at least 3 years in a managerial role.
    - Proven track record in developing and executing successful marketing strategies.
    - Expertise in digital marketing, data analysis, and social media.
    - Proficient in marketing tools (e.g., Google Analytics, Hubspot, CRM, TikTok Seller).
    - Strong project management and organizational skills.
    - Experience in a specific industry will be considered a plus.

  • English Level

    Level 4 - Conversational Level

  • Other Language

    English

Additional Information